In 2025, something really interesting is happening in the world of fashion. Clothes and shoes that were popular many years ago are now coming back in style. Gen Z, which means kids and teens born between the late 1990s and early 2010s, are loving brands like Hollister and UGG again. These brands were super famous in the early 2000s. Back then, teenagers wore Hollister t-shirts and UGG boots everywhere. Then, for a while, these brands became less popular. But now, Gen Z has made them cool again! Let’s take a fun and simple look at how and why this is happening.


What Is Hollister and Why Was It So Popular?

Hollister is a clothing brand that started a long time ago. It became very famous for its soft clothes, beach-style designs, and big logo on shirts and hoodies. Many people liked how the clothes made them feel like they were always on summer vacation. Teenagers wore Hollister jeans, shirts, and jackets to school, malls, and hangouts. The stores smelled nice, played cool music, and had a dark, cozy look inside. It made shopping feel like an adventure.

But over time, people started liking other styles. New brands came in, and Hollister wasn’t the “it” brand anymore. People thought it was too focused on looks and not enough on being different or unique. So, it slowly became less cool.


UGG Boots: The Comfy Shoes Everyone Loved

UGG is a brand from Australia that makes very soft and warm boots. These boots became super popular in the early 2000s. Kids, teens, and even celebrities wore them everywhere—at school, at home, or even just for fun. They were made from real sheepskin, which made them feel like wearing a warm blanket on your feet.

But just like Hollister, UGG boots also became less popular after some time. People said they were not stylish enough or too bulky. So many people stopped wearing them.


Why Is Gen Z Bringing These Brands Back?

Now in 2025, Gen Z is bringing back these old styles. But why? First, Gen Z loves mixing old and new styles. They enjoy being different and wearing clothes that tell a story. Many teens are finding old Hollister hoodies or UGG boots in their parents’ closets or thrift stores and making them look cool again. They like to call it “retro fashion” or “Y2K style”—a fun way to talk about the fashion from around the year 2000.

Social media apps like TikTok and Instagram also help these brands become popular again. When one person shows off their old UGGs in a fun video or takes a photo in a Hollister t-shirt, other teens want to do the same. That’s how trends come back fast! Some Gen Z kids also love the idea of wearing something that used to be cool. It feels special and nostalgic, like bringing back good memories from the past.


How Hollister Is Changing in 2025

Hollister has noticed that Gen Z wants their clothes again. So, they made some changes to fit what Gen Z likes. The clothes now come in many sizes, and the styles are more relaxed and fun. They use soft colors, tie-dye prints, and oversized shapes. Hollister is also making more eco-friendly clothes, which means they try to protect the earth while making fashion.

Another cool thing is that Hollister’s ads now show all kinds of people, not just models. This makes teens feel happy because they can see someone like them wearing the clothes. Hollister is becoming a friendly brand again, and that’s a big reason why Gen Z loves it.


UGG in 2025: More Than Just Winter Boots

UGG is not just about boots anymore. The brand now makes fluffy slides, sneakers, and even cozy slippers in bright colors. Some of them even have sparkles or cool cartoon designs! Gen Z loves these fun styles. The brand also works with famous singers, gamers, and TikTok creators to design new shoes. This makes the shoes extra popular.

UGG has also made changes to be better for the planet. They now use recycled materials and fake fur instead of animal products in many of their shoes. This helps Gen Z feel good while wearing something comfy and cute.


The Power of Nostalgia and Vintage

A big reason why these brands are popular again is something called “nostalgia.” That means remembering something from the past and feeling happy about it. Gen Z may not have worn Hollister or UGG the first time they were trendy, but they see pictures from the early 2000s and think it looks fun and different. Wearing those clothes makes them feel like they are part of a cool moment in history.

Also, many teens love shopping at thrift stores. They enjoy finding old clothes, giving them a new twist, and showing their own style. This vintage love helps bring back brands like Hollister and UGG because they show up in secondhand shops and old closets.


Fashion Comes in Circles

Fashion is like a circle. What was once old can become new again. That’s why parents sometimes laugh when they see their kids wearing things they wore as teens. Gen Z is creative, confident, and not afraid to try old styles in new ways. They mix their Hollister hoodie with modern sneakers, or wear UGG boots with bright-colored pants. It’s all about having fun and feeling good.


Conclusion: Old Brands, New Style

In 2025, Gen Z is teaching everyone an important fashion lesson: it’s okay to bring back old things and make them your own. Hollister and UGG are great examples of this retro revival. They were loved once, and now they’re loved again—just in a new way. Thanks to Gen Z, these brands are not just memories from the past. They’re part of today’s style story, full of creativity, color, and comfort.

So, if you see someone wearing a fuzzy pair of UGGs or a Hollister hoodie, don’t be surprised—they’re just part of a stylish time-travel adventure!